A SNEAK PEAK INTO OUR TRACK RECORD OF INCREASING QUALITY & BETTER RESULTS
Before we turn on the marketing, Funnel Science installs analytic software into your website and we create the controls and test environment to begin randomly sampling your audience. Then we turn on the marketing, funneling your website traffic into our conversion testing environment.
Our process is guided by the scientific method and the RLC Model (Patent Pending) is our proprietary approach. It took more than 2 years to validate our marketing through a scientific approach; take a look at our clients results.
INTERNET MARKETING CONSULTING & SERVICES FOR BRANDS & AGENCIES
The internet has changed the way business is conducted; 97% of Americans use the internet to research the products and services they are going to purchase online and offline.
Funnel Science applies scientific testing to your brand, marketing, website and traffic to determine the variables that lead to positive and negative customer purchasing actions.
Your business, every business, has a funnel(s): a decision making process that every potential customer will enter through when determining if they will buy from the brand. This process further breaks down into specific characteristics that your customers will reveal through analyzing their behaviors while in the sales cycle.
We manage every step of the optimization process by identifying your biggest bottlenecks in your current sales funnel. We will design and build variations based on our experience optimizing 1000′s of pages and then A/b or multi-variate test to increase the conversion rate.
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FUNNEL SCIENCE DIGITAL MARKETING SUPPORT FOR BRANDS & AGENCIES
GOOGLE CERTIFIED PARTNER | BING ACCREDITED AGENCY
Funnel Science is a marketing support agency that works with brands & and their agencies to develop and hone their online sales funnels. We are a specialized digital agency with expert consultants certified in Google Adwords PPC Marketing, Google Analytics, Google Display Marketing and Bing PPC Advertising.
Funnel Science was coined in 2009 by Alex Fender, a Google Certified Marketing consultant who developed a process using science to control, test and measure purchasing behavior to predict the performance of digital marketing.
It took more than 2 years to develop Funnel Science technology, software and statistical modeling and in the spring of 2011, research & development was complete and the science was validated.
In 2012, Alex was 1 of only a handful of Google Adwords Experts personally invited by Google to enter into the 2012 Google Engage All-Stars Competition. Alex and his team outperformed his colleagues and were announced prize winners on June 21, 2012. In July of 2013, Funnel Science won the 2013 Google Engage All Stars competition and was flown to Google Head Quarters to meet with executives from Google at the All Stars Summit.
Now, Funnel Science is comprised of a multidisciplinary team of Google Certified Consultants, Graphic Artists, PPC Analyst, Developers and Conversion Optimization Experts.
We provide support to leading brands, full service & creative marketing agencies, search engine optimization (SEO) companies, and website developers to aid in conversion optimization, Google Adwords campaign management, Google Analytics support, and sales funnel development. We are a Marketing & Sales Analytics company specializing in digital marketing, aka. also known as an A/b Testing Agency or Conversion Rate Optimization Agency.
Funnel Science is a SDVOSB certified and a registered vendor with the U.S. Government Central Contractor Office. Currently more than 50% of our employees are Military Veterans.
DUNS Number: 968604079
NAICS: 541511, 541512
Monday – Friday
8:00 am – 7:00 pm
THE FOUR TEMPERAMENTS OF THE BUYING CYCLE
All people, no matter where they come from, age, sex, race or other diversification, make purchasing decisions based upon their temperaments.
They enter the sales cycle and can be categorized and segmented based upon their unique behaviors.
Through QUANTITATIVE + QUALITATIVE data analysis, we are able to characterize and group visitors based upon unique criteria and information they seek out when they enter the sales cycle evaluating which products and services to purchase.
Funnel Science developed the RLC Model to scientifically approach conversion optimization on websites. The Reflective Learning & Converting Model is a continuous testing method to analyze your website and quickly implement positive results and remove negative variables.
This bell curve represents the actions that website visitors must take before they will make a PURCHASE on your website
FUNNEL SCIENCE GUARANTEE
Give us just 90 days and you will see results or your money back.
At Funnel Science, we believe that if you outsource your marketing activities, you should expect real results. Conversions are the goals or actions you want your visitors to take: I.E. registration sign-ups, completed checkouts, lead form requests and inbound phone calls from new customers. To increase eCommerce sales or website leads, you must improve 5 conversion metrics that immediately precede a customer when completing an online transaction or which results in a offline purchase.
Those metrics must be achieved in this order: Click-thru-rate, Bounce Rate, Time on Page/Site, Steps into Website Sales Funnel, & Completed Calls To Action.
Tracking only clicks is futile. We track behaviors; and through behavioral analysis and sampling, we can increase sales through all online channels.
And “we eat our own dog food.”
Guarantee: If Funnel Science does not improve your conversion metrics, we will give you your money back.
When we begin working with you, we will first review your Google Analytics integration and ensure that it is properly tracking with goal funnels and conversion tracking. This reporting will be installed on your website and will track every user generated action. We require that you report back monthly on each closed sale and the value of the transactions. We can then determine the profitability down to each keyword and webpage.
We have the ability and we track everything. We track Inbound phone calls with dynamic phone tracking, social media engagement, online PR reach, quality of search engine optimization (SEO) traffic, mobile & tablet visitors, online video and we can isolate and segment the demographics to target your highest value customer.
We want to hear from you! Contact us today by email, phone or by filling out the form.
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