SCIENTIFIC METHOD+PREDICTIVE
SALES & MARKETING ANALYTICS
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Mar
22
2011
Part 2 of The Best Internet Marketing Strategies

Internet Marketing is an Art and a Science

Article marketing can be one of the most effective internet marketing strategies as it produces high quality content, back links, and relevant traffic to your website.  The purpose of article marketing is for the website owner to produce quality articles about a given subject and then to post them into article directories or other relevant websites.

As a strategy, article marketing can not stand alone and must be tied into the overall E-Marketing Strategy of producing sales on the net.  To begin, find a hot topic that is a common problem of your customers, then take 10 minutes to explain the solutions to the problems.  By drafting your articles around a specific subject that is a common industry concern, you will produce information that others are seeking out.  If only 1 in 1000 customers has that problem, the reach on the net is still huge but will only have a trickle effect on sales.

How the Trickle Effect Works

Blogging experts know that to produce website revenue, it requires consistently producing articles that readers want to read and based on a relevant need or problem.  Why do users login to the net in the first place?  Because they are looking for information to address a problem or need. So give them the information they are searching for and they will the your way to your website.

Produce high quality information that addresses their problems and needs and gives them a solution and now they will buy from your website.

Not all articles produced will have a huge impact on your ROI and many will only trickle sales.  But many high quality articles combined into an E-Marketing Plan will cause your website to flow with sales.

The Key To Article Marketing- Produce the information Readers are Seeking

If the information is not worth reading, dont publish it.  Only spend time marketing to the behaviors and the content that drives actions.  This is the key to an effective Article Marketing Campaign.  Focus the content on the website conversions goals.  Then repeat.

If you have more questions about article marketing, post a comment below and Funnel Science will immediately receive your question.  If you want to ask how to improve your website and build a better E-Marketing Plan – Call 877-301-0001

About the Author
Alex Fender is a Google Certified Analytics Consultant and is an expert in internet marketing. If you have questions or would like to contact him, he can be reached at (972) 867-3100.