SALES FUNNEL + SaaS Predictive Analytics = FUNNEL SCIENCE
PPC
Google AdWords® & PPC produces rapid sales and growth.
SEO
SEO Organic growth is important but has its place after the funnel has been shaped and tested sith SEM. Then SEO optimization will widen your sales funnel.
Social Media
Social media can rapidly feed your sales funnel by growing an audience and communicating branded content.
Creative Design
Eye candy is the multiplier to the infinite power.
Video
Video increases conversions by more than 400%
Display Advertising
Branding, re-targeting, and direct response display marketing can greatly increase online sales.
SALES FUNNEL DEVELOPMENT
Web Strategy and Consulting
We shape the funnel around the channels of  traffic most relevant to your business; testing the clicks while increasing sales.
Web Analytics
It’s not just about filling the funnel, it’s about increasing output. Through analytics, user experience, and multi-variate testing, we help increase your conversion rate and your return on investment.

A SNEAK PEAK INTO OUR TRACK RECORD OF INCREASING QUALITY & BETTER RESULTS

Before we turn on the marketing, Funnel Science installs analytic software into your website and we create the controls and test environment to begin randomly sampling your audience. Then we turn on the marketing, funneling your website traffic into our conversion testing environment.

Our process is guided by a scientific method that has been proven to get our clients great results.

FUNNEL SCIENCE MARKETING & SALES ANALYTICS, CONSULTING & SEM MANAGEMENT FOR BRANDS & AGENCIES

The internet has changed the way business is conducted. 97% of Americans use the internet to research the products and services they are going to purchase online and offline. Companies are able to selling globally, while never meeting their customers face to face. Gaining online marketing share requires testing and targeting online traffic that has clear intent to purchase. Building a sales funnel from the bottom up with direct response marketing.

Funnel Science applies artificial intelligence to your sales funnel testing brand, customer engagement, marketing quality, online behaviors, and paid traffic, to determine the variables that lead to positive and negative customer purchasing actions. We are able to do this by using machine learning algorithms have developed after years and years of testing 1,000’s of clients online sales funnels. Funnel Science® our proprietary SaaS tool makes marketing and sales much easier and greatly improves ROI. Funnel Science® has developed a sales and marketing neural network to help your company maximize leads and sales.

This process of machine learning will help you increase your revenue and profit.

Your business, every business, has at least one funnel, a decision-making process that every potential customer will pass through when determining if they will buy from you. The funnel process can be broken down into specific characteristics that your customers will reveal via the analysis of their behaviors while making a purchase. The Funnel Science® artificial intelligence (AI) is able to identify which behaviors are statistically more likely to lead to a sale and which are not. Better still, the AI can also detect advertising click-fraud, bots, spam, and other actions that waste your advertising spend.

Funnel Science® can manage every step of the optimization process by identifying your biggest bottlenecks in your current sales funnel and directly work with your team to fix the barriers to purchase. We help design and build variations based on our experience gained while optimizing tens of millions of keywords, ads, and landing pages. We further improve client results by A/B, or multi-variate testing various factors, leading to better conversion rates, qualification, sales close ratio, customer acquisition cost and customer lifetime value. The Funnel Science® software tracks all of that for you. Then we apply machine learning to the marketing and sales variables to greatly accelerate your sales both online and off.

  • A/B Landing Page Testing
  • CONVERSION OPTIMIZATION
  • GOOGLE ADWORDS PPC Experts
  • GOOGLE Analytics Experts
  • Retargeting
  • Shopping Data Feeds/Ecommerce Optimization
  • SALES FUNNEL DEVELOPMENT & STRATEGY
CREATIVE DESIGN
Creative design challenging technology. Technology inspiring design.
WEBSITE DEVELOPMENT
Website development incorporating sales psychology, SEO, & scientific testing.
CMS
Funnel Science supports custom CMS platforms for branding, ecommerce & lead generation websites.
SEO VIDEO
Create a better user experience progressing visitors deeper into the sales funnel through optimized video.
SOCIAL ANALYTICS
Analytics & strategy to optimize and build a more engaging social brand.
SEM
We build keyword rankings and multiple link sources of traffic to targeted landing pages.
PAID SEARCH
SALES OPTIMIZATION
We increase leads, ecommerce sales, and raise ROI through a process of scientifically testing your website analyzing buying behaviors.
WEB ANALYTICS
Analytics setup and sales funnel development by Google certified consultants.
STRATEGY / CONSULTING

DIGITAL MARKETING PREDICITIVE ANALYTICS FOR AGENCIES & BRANDS & AGENCIES

GOOGLE CERTIFIED PARTNER | BING ACCREDITED AGENCY

Funnel Science is a marketing support agency and SaaS software that works with brands & and their agencies to develop and hone their online sales funnels. We are a specialized team of marketing experts with consultants certified in Google AdWords® PPC Marketing, Google® Analytics, Google® Display Marketing, Bing® PPC Advertising, Facebook Paid Ads and Youtube® video ads.

Funnel Science® was coined in 2009 by Alex Fender, a Google Certified Marketing consultant who developed a process using science and software to control, test, and measure purchasing behavior to predict the performance of digital marketing. The software is able to directly measure the impact on conversion rate, sales close ratio’s, revenue, profitability and the impact of time to purchase. Through data mining and pattern recognition techniques, executed with machine learning, Funnel Science® emerged as a leading predictive analytics marketing and sales tool.

It took more than 2 years to develop Funnel Science technology, software and statistical modeling and in the Spring of 2011, research & development was complete and the results had been verified and validated.

In 2012, Alex was 1 of only a handful of Google Adwords Experts personally invited by Google to enter into the 2012 Google Engage All-Stars Competition. Alex and his team outperformed his colleagues and were announced prize winners on June 21, 2012. In July of 2013, Funnel Science won the 2013 Google Engage All Stars competition and was flown to Google Head Quarters to meet with executives from Google at the All Stars Summit. The Funnel Science team won the All-Stars competition from 2012 to 2015.

In 2017 Alex entered into the Veteran Business Battle held at Rice University, a business plan competition for Veteran owned companies. Funnel Science® won first place in the competition and a $250,000 investment from EO Houston.

Now, Funnel Science® is comprised of a multidisciplinary team of Google Certified Consultants, Graphic Artists, PPC Analyst, Developers and Conversion Optimization Experts.

Our company has supported to thousands of leading brands, full service & creative marketing agencies, search engine optimization (SEO) companies, and website developers to aid in conversion optimization, Google AdWords® ppc management, Google® Analytics support, and sales funnel consulting. We are a Marketing & Sales Analytics company specializing in digital marketing, aka. also known as an A/b Testing Agency or Conversion Rate Optimization Agency.

 

Funnel Science® is a SDVOSB certified (pending reverification) and a registered vendor with the U.S. Government Central Contractor Office. We are a military-friendly employer and encourage Veterans to apply by contacting us at careers@funnelscience.com

Funnel Science is a Veteran Owned & Operated Company

US Military Services Logo Seals.jpg

 

DUNS Number: 968604079      
NAICS:                         541511, 541512
Cage:                           6FLH0

Monday – Friday
General Office
8:00 am – 7:00 pm

SOFTWARE TO HELP HYPOTHESIZE. TEST.  MEASURE. OPTIMIZE. GROW.
PREDICTIVE SOFTWARE TO HELP GET MORE BUYERS

THE FOUR TEMPERAMENTS OF THE BUYING CYCLE

  1. Analytical
  2. Competitive
  3. Humanistic
  4. Impulsive

All people, no matter where they come from, age, sex, race or other diversification, make purchasing decisions based upon their temperaments. Those behaviors are shaped by how your brand approaches sales and engages prospects through marketing and advertising.

They enter the sales cycle and can be categorized and segmented based upon their unique behaviors and pain points. This is what we look for in buying behaviors. That way we can help you find more buyers and fewer tire kickers.

Through QUANTITATIVE + QUALITATIVE data analysis, done through machine learning, we are able to characterize and group visitors based upon intent to purchase. We segment unique criteria like demographics and information they engage to purchase. Helping you optimize sales with predictable outcomes.

THE SCIENCE

Funnel Science® developed the RLC Model to scientifically approach conversion optimization on websites. The Reflective Learning & Converting Model is a continuous testing method to analyze your website and quickly implement positive results and remove negative variables.

This bell curve represents the actions that website visitors must take before they will make a PURCHASE on your  website

THE TEST

The purpose of multi-variate testing is to make an optimization and then measure the effect on your customer’s engagement and purchasing behavior. The testing environment is a double blind test, conducted in real time, with potential online customers actively in the sales cycle.  The test happens in real time, 100% anonymous, and participants are unaware they are viewing a page that is different from your live website. For a test to be successful, we must achieve a confidence rating of at least 75% with desired rating of 95%.

WHICH PAGE VARIATION DO YOU THINK WILL HAVE THE LOWEST ABANDONMENT, MOST ENGAGEMENT AND BEST ROI?

FUNNEL SCIENCE® GUARANTEE

Give us just 90 days and you will see results or your money back.

At Funnel Science®, we believe that if you outsource your marketing activities, you should expect real results. For a business, results are simple, more sales. In digital marketing, Conversions are the goals or actions you want your visitors to take: I.E. registration sign-ups, completed checkouts, lead form requests and inbound phone calls from new customers. If you get more conversions, you tend to get more sales. We help you do both, more conversions and more sales.

We are a team of Sales & Marketing Experts. Our Funnel Science® software uses machine learning and predictive analytics to help us optimize and we guarantee it to work or your money back.

To increase eCommerce sales or inbound website leads or phone calls, you must improve 5 conversion metrics that immediately precede a customer when completing an online transaction or which results in a purchase.

Those metrics must be achieved in this order: Click-thru-rate, Bounce Rate, Time on Page/Site, Steps into Website Sales Funnel, & Completed Calls To Action.

Tracking only clicks is futile. We track behaviors; and through behavioral analysis and sampling, we can increase sales through all online channels.

And “we eat our own dog food.”

Guarantee: If Funnel Science does not improve your conversion metrics, we will give you your money back.

Our results are 100% verifiable through
Google Analytics

When we begin working with you, we will first review your Google Analytics integration and ensure that it is properly tracking with goal funnels and conversion tracking. This reporting will be installed on your website and will track every user generated action. We require that you report back monthly on each closed sale and the value of the transactions. We can then determine the profitability down to each keyword and webpage.

We have the ability and we track  everything. We track Inbound phone calls with dynamic phone tracking, social media engagement, online PR reach, quality of search engine optimization (SEO) traffic, mobile & tablet visitors, online video and we can isolate and segment the demographics to target your highest value customer.

You will be able to access, review and track progress through your independent reports from Google Analytics in real time, 24/7. If you have more questions, would like a proposal, or if for any reason you would like to speak with me, call and ask for me by name.
Sincerely,
Alex Fender
Founder – President

Here is a list of our past and present clients.



1802 N. CARSON ST
CARSON CITY, NV 89701
(972) 867-3100



2800 REGAL RD SUITE 101
PLANO, TX 75075
(972) 867-3100

Funnel Science is a registered vendor with the U.S. Government Central Contractor Office.
dunn-bradstreet-dunns-number-funnel-scienceDUNS Number: 968604079
NAICS: 518210, 541511, 541512, 54130, 541519, 541613, 541810, 54190
Cage: 6FLH0