SALES FUNNEL + SaaS Predictive Analytics = FUNNEL SCIENCE®
PPC
Google AdWords® & PPC produces rapid sales and growth.
SEO
SEO Organic growth is important but has its place after the funnel has been shaped and tested sith SEM. Then SEO optimization will widen your sales funnel.
Social Media
Social media can rapidly feed your sales funnel by growing an audience and communicating branded content.
Creative Design
Eye candy is the multiplier to the infinite power.
Video
Video increases conversions by more than 400%
Display Advertising
Branding, re-targeting, and direct response display marketing can greatly increase online sales.
SALES FUNNEL DEVELOPMENT
Web Strategy and Consulting
We shape the funnel around the channels of  traffic most relevant to your business; testing the clicks while increasing sales.
Web Analytics
It’s not just about filling the funnel, it’s about increasing output. Through analytics, user experience, and multi-variate testing, we help increase your conversion rate and your return on investment.
  • SALES FUNNEL DEVELOPMENT & STRATEGY
  • REVENUE OPTIMIZATION
  • A/B LANDING PAGE TESTING
  • CONVERSION OPTIMIZATION
  • DIGITAL MARKETING EXPERTS
  • GOOGLE™, FACEBOOK™, YOUTUBE™ PPC EXPERTS
  • GOOGLE™ ANALYTICS EXPERTS
  • RETARGETING
  • ECOMMERCE OPTIMIZATION

MARKETING & SALES ANALYTICS, CONSULTING & SEM MANAGEMENT FOR BRANDS & AGENCIES

The internet has changed the way business is conducted. 97% of Americans use the internet to research the products and services they are going to purchase online and offline. Companies are able to selling globally, while never meeting their customers face to face. Gaining online marketing share requires testing and targeting online traffic that has clear intent to purchase. Funnel Science® developed artificial intelligence which helps your company maximize online leads, phone calls, and sales.

Funnel Science applies artificial intelligence to your sales funnel to determine the variables that lead to positive and negative customer purchasing actions. We are able to do this by using machine learning algorithms developed after years of testing 1,000’s of clients’ sales funnels. Funnel Science®’s proprietary app installs in less than 5 minutes, which makes marketing and sales easier to improve ROI.

Our process of machine learning will help you increase your revenue and profit

Funnel Science optimizes revenue and helps companies scale customer acquisition. It will help identify holes in your sales funnel you never knew existed.

Every business needs multiple sales funnels to grow. The more funnels that produce leads and sales, the faster you will accelerate revenue so your business can grow. Our sales funnel process is broken down into specific characteristics that customers reveal via the analysis of their behaviors while making a purchase. The Funnel Science® artificial intelligence (AI) is able to identify which behaviors are statistically more likely to lead to a sale and which are not. Also, our AI detects advertising click-fraud, bots, spam, and other actions that waste your advertising spend. The outcome is more sales and revenue, which are optimized to accelerate growth.

Funnel Science® can manage every step of the optimization process. First, we identify the biggest bottlenecks in your current sales funnel, then we work directly with your team to fix the abandonment rate. Next, we help design and build variations, based on our experience gained while optimizing tens of millions of keywords, ads, and landing pages with more than 1,000 clients spanning the globe. We further improve client results by A/B, or multivariate, testing. Our process tests various factors that lead to better conversion rates, qualification, sales close ratio, and customer acquisition cost. We can even predict the customer lifetime value, all of which are tracked in your software account. The Funnel Science® software tracks all of that for you while accelerating your sales online and off.

CUSTOMER INSIGHTS
Get to know your customers with the highest revenue patterns
SALES FUNNEL CONSULTING
Incorporating sales psychology, SEO, & Artificial Intelligence into your online sales funnels
5 MINUTE SETUP
Funnel Science® integrates in seconds and setup takes a couple of minutes with all ecommerce & lead generation websites
VIDEO SALES FUNNEL
Sales funnel through optimized video is a proven way to accelerate growth
SOCIAL MEDIA OPTIMIZATION
Analytics & strategy to optimize and build a more engaging social brand which increases sales
OPTIMIZATION SOFTWARE
Tracking clicks, forms, calls, texts and optimizing new customers sales
PPC & SEO OPTIMIZATION
Track organic, paid, social click to purchase and optimizing sales by per ad,
keyword, page and video
SALES OPTIMIZATION
Increase web forms, phone leads, ecommerce sales, and raise ROI through a process testing your online and offline sales funnels
PREDICTIVE ANALYTICS
Sales funnel artificial intelligence that predicts which customers will purchase optimizing in real time
ACCELERATING REVENUE

Here is a list of our past and present clients.

Sales & Marketing Optimization

Funnel Science was inspired by the pursuit of building the perfect sales funnel. Alex Fender had a dream in 2007 to build a sales funnel that had the potential to convert at 100%. He set out to research and build a funnel optimization software that used machine learning to predict who the buyers were, while segmenting likely-buyers away from the tire-kickers.

Funnel Science is a cloud software that tracks all sales funnels in 1 place with awesome reporting and customer tracking capabilities. With this software, we can maximize your marketing strategy to help achieve rapid business growth, which also improves your customer’s journey by leveraging data inside your sales funnel. We develop data-driven approaches to make sales and marketing easier, tracking revenue and ROI down to the specific keyword.

Funnel Science software tracks customer behavior, then we use A/B testing and analytics to assess product and investment decisions that are based on statistical methodology. We enjoy building sales funnels that are small to large scale, scalable, real-time systems that apply machine learning.

Funnel Science integrates all of your customer communications in 1 customer record. We track media spend, campaign, web traffic, customer behavior and purchase activity into a central database for easy reporting and analytics.

Artificial Intelligence for Sales Funnels

Our software offers several machine learning technologies to help maximize your sales funnel effectiveness. We love helping businesses thrive, creating successful sales funnels that help our clients flourish.

Common Discovery Questions

Sales Funnel – What is a sales funnel and what does it look like? Where are the “holes” in your funnel where potential customers abandon?
Advertising Effectiveness/Mix – Which ads are most effective? What is the most successful marketing mix? How long until ads lose effectiveness?
Acquisition – Why should my customer acquisition cost be at the forefront of all sales and marketing conversations? Where are new customers coming from? What are the abandonment points? What are the ratios of marketing spend to customer purchases, upsells, and lifetime value within the first year? Measuring ROI in long sales cycle – how is this possible?
Customer Profiling – Who are my best customers and how do I get more of them? What products/services are they buying and which is most effective in funnel acquisition strategies? What are upsell opportunities? How do I lower my customer acquisition cost?

Measuring Revenue, ROI, AOV by Landing Page

Real revenue optimization requires knowing the true output of sales to the micro-level of your business. You need detailed reporting on revenue, return on invest, average order value by landing page.

Knowing kpi’s like bounce rate and exit rate are important, but are not the full picture.

That type of top of the funnel kpi analytic does keep you focused on your Revenue Funnel Science.

Revenue optimization requires measuring the end to end customer journey, tracking all costs along the way, then report revenue, lifetime revenue and closing the loop back to your advertising and marketing costs.

This allows your company to know the true impact your website landing pages have to the individual page detail.

EASY TO USE APP TO HELP HYPOTHESIZE. TEST.  MEASURE. OPTIMIZE. GROW REVENUE.
SALES & MARKETING PREDICTIVE ANALYTICS TO HELP GET MORE CUSTOMERS

THE FOUR TEMPERAMENTS OF THE BUYING CYCLE

  1. Analytical
  2. Competitive
  3. Humanistic
  4. Impulsive

All people, no matter where they come from, age, sex, race or other diversification, make purchasing decisions based upon their temperaments. Those behaviors are shaped by how your brand approaches sales and engages prospects through marketing and advertising.

They enter the sales cycle and can be categorized and segmented based upon their unique behaviors and pain points. This is what we look for in buying behaviors. That way we can help you find more buyers and fewer tire kickers.

Through QUANTITATIVE + QUALITATIVE data analysis, executed through multiple supervised and unsupervised machine learning techniques, we are able to characterize and group visitors based upon intent to purchase. Then we segment unique customer criteria like highest value, lowest customer acquisition, highest ROI demographics to optimize purchasing patterns. Helping you optimize sales with predictable revenue outcomes.

THE SCIENCE

Funnel Science® developed a closed loop marketing systems using artificial intelligence to accelerate sales and grow revenue. This connects to your sales funnels like Google, Facebook, Bing, Youtube, website and offline advertising such as print, tv and radio. That means all of your customers, marketing and sales data in one place.

This bell curve represents the actions that website visitors must take before they will make a PURCHASE on your website

ARTIFICIAL INTELLIGENCE THAT PREDICTS VISITORS WITH INTENT TO PURCHASE

The main purpose of Funnel Science optimization software is to measure the effect on your customer’s engagement and purchasing behavior. The testing environment is a double blind test, conducted in real time, with potential online customers actively in the sales cycle. The testing happens in real time, 100% anonymous, and participants are unaware they are viewing a test within your company’s sales funnel. For a test to be successful, we must achieve a confidence rating of at least 75% with desired rating of 95%.

WHICH SALES OR MARKETING TEST DO YOU THINK DRIVES THE MOST SALES REVENUE?

MARKETING SALES FUNNEL PREDICTIVE ANALYTICS

Software as a Service | Marketing Management

Funnel Science is a marketing support agency and SaaS software that works with brands & and their agencies to develop and hone their online sales funnels. We are a specialized team of marketing and sales funnel experts with consultants certified in Google AdWords® PPC Marketing, Google® Analytics, Google® Display Marketing, Bing® PPC Advertising, Facebook Paid Ads and Youtube® video ads.

Funnel Science® was coined in 2009 by Alex Fender, a Google Certified Marketing consultant who developed a process using science and software to control, test, and measure purchasing behavior to predict the performance of digital marketing. The software is able to directly measure the impact on conversion rate, sales close ratio’s, revenue, profitability and the impact of time to purchase. Through data mining and pattern recognition techniques, executed with machine learning, Funnel Science® emerged as a leading predictive analytics marketing and sales tool.

It took more than 2 years to develop Funnel Science technology, software and statistical modeling and in the Spring of 2011, research & development was complete and the results had been verified and validated.

In 2012, Alex was 1 of only a handful of Google Adwords Experts personally invited by Google to enter into the 2012 Google Engage All-Stars Competition. Alex and his team outperformed his colleagues and were announced prize winners on June 21, 2012. In July of 2013, Funnel Science won the 2013 Google Engage All Stars competition and was flown to Google Head Quarters to meet with executives from Google at the All Stars Summit. The Funnel Science team won the All-Stars competition from 2012 to 2015.

In 2017 Alex entered into the Veteran Business Battle held at Rice University, a business plan competition for Veteran owned companies. Funnel Science® won first place in the competition and a $250,000 investment from EO Houston.

Now, Funnel Science® is comprised of a multidisciplinary team of Google Certified Consultants, Graphic Artists, PPC Analyst, Developers and Conversion Optimization Experts.

Our company has supported to thousands of leading brands, full service & creative marketing agencies, search engine optimization (SEO) companies, and website developers to aid in conversion optimization, Google AdWords® ppc management, Google® Analytics support, and sales funnel consulting. We are a Marketing & Sales Analytics company specializing in digital marketing, aka. also known as an A/b Testing Agency or Conversion Rate Optimization Agency.

 

Funnel Science® is a SDVOSB certified (pending reverification) and a registered vendor with the U.S. Government Central Contractor Office. We are a military-friendly employer and encourage Veterans to apply by contacting us at careers@funnelscience.com

Funnel Science is a Veteran Owned & Operated Company

US Military Services Logo Seals.jpg

 

DUNS Number: 968604079      
NAICS:                         541511, 541512
Cage:                           6FLH0

Monday – Friday
General Office
8:00 am – 7:00 pm



1802 N. CARSON ST
CARSON CITY, NV 89701
(972) 867-3100



2800 REGAL RD SUITE 101
PLANO, TX 75075
(972) 867-3100

Funnel Science is a registered vendor with the U.S. Government Central Contractor Office.
dunn-bradstreet-dunns-number-funnel-science
DUNS Number: 968604079
NAICS: 518210, 541511, 541512, 54130, 541519, 541613, 541810, 54190
Cage: 6FLH0