SEO vs PPC
Alex Fender
August 3, 2019
If you hear a marketing or SEO person tell you it takes 4 to 6 months to get results, it means they don’t know what
Lead Generation Strategy
Alex Fender
July 28, 2019
Lead Generation is not fast, easy, or simple Someone told us that the formula for sales is Traffic + Conversion = New Customers. If it
The Impact of Color in Healthcare Marketing
Alex Fender
June 21, 2019
What Does Color Mean to Your Medical Practice? Like any other business offering a product or service, smart branding and marketing are also keys to
Tracking Store Visits with Google Ads and Google Analytics
Alex Fender
May 11, 2019
Google roles out new Conversion Tracking Feature with Store Visits in your Conversion Reports Most Google Analytics accounts are not in the beta as
How to go from 100’s to 1,000’s of conversions
Alex Fender
May 1, 2019
One of the greatest challenges a business will face when scaling is how to go from hundreds to thousands. It’s easy to spend more
Multi-family apartment marketing lease-up campaigns
Alex Fender
April 4, 2019
3 TIPS FOR APARTMENT LEASE-UP CAMPAIGNS Our client was so pleased with how Google Ads propelled her recent lease-ups into over 90% occupancy rates, she
5 things learned after 3 Billion Google Ad Impressions
Alex Fender
April 2, 2019
Does Google Advertising Work? Since 2003, I have heard from hundreds or thousands of people say they “tried Google Ads but it did not work.”
How One Veterinary Practice Doubled Their Booked Appointments With Digital Marketing Optimizations
Alex Fender
March 15, 2019
Hi, I’m Chelsea and I’ve been a Marketing Coordinator with Funnel Science for almost a year. Around a month ago, I was preparing for a
Vacancies in Your Rental Properties?
Alex Fender
February 11, 2019
If you are a property manager and are having trouble marketing your rental properties, these 5 tips will help you get closer to your ideal
How do you lower your customer acquisition cost to zero?
Alex Fender
February 3, 2019
Or as close to zero as possible? Two of the most intelligent questions ever posed to me as the CEO of a growing company: “How
Marketing bias “old people do not buy online”
Alex Fender
January 5, 2019
I hear marketing bias all the time that “old” people do not use the internet and shop online. Here is a screen capture from a
You Should Hire a Marketing Expert vs Marketing Manager
Alex Fender
November 28, 2018
This is what happened to a business who outsourced to a team of marketing experts. This is what happened to a business who replaced expert