Jun
29
2018

It is really quite fascinating how decisions are made. Something surprising to me is how many decisions are made by people who are completely unqualified to make the decision at hand. Many due some form of diligence but then many don’t. Some seek out the advice of friends, where others first seek the help of […]

May
28
2018

All Gave Some. Some Gave All

May
23
2018

One of the best methods to optimize negative keywords is through Machine Learning We run a lot of machine learning techniques at Funnel Science and this morning I was surprised what I found. In one of the keyword data sets I found an anomaly that had a 99.92% confidence rate.  We have thousands of keywords above […]

Mar
2
2018

We helped a startup join the $1 Million club in just 6 months with PPC, SEO and Retargeting campaigns. Some are just dumb lucky, others work with experts. If you want to know how to grow a new division of a company or a startup, there are a few things that are tried and true and […]

Jan
26
2018

Simple ideation method is to run ppc campaigns using broad-match keywords. Look for all of the question related search queries that popup and answer those questions. Endless supply of ideas contained in the search queries report for both B2B and B2C. Ask an SEO person and they will tell you to write blogs post based […]