Oct
3
2018

Ecommerce Testing as a Profit Center Conversion rate on checkout is extremely important to the health of an ecommerce store. When your site averages at 10%, you know you are doing well. Many marketing people believe that ecommerce conversion rate should be around 1 to 3% as an average. At Funnel Science, we believe in […]

Sep
26
2018

Remember the old saying a picture is worth a 1,000 words? Here is a screen capture from a Google review a customer left a logistics company. Notice the number of views on each of the four images. This post was written 3 months back and since then has collected more than 18,000 views on Google. […]

Sep
5
2018

The software experts from FinancesOnline, a popular software review platform, identified Funnel Science as one of the fastest growing and most reliable brands in our niche, as they have recognized us with the Rising Star award for 2018. At Funnel Science, we greatly cherish customer feedback. This is why the the Rising Star award from […]

Jul
25
2018

Why Your Company Needs to Ditch Your Phone System IVR The way your company answers and greets customers in person and via the phone will have a very big impact on sales. The importance of your greeting cannot be underestimated. IVR’s are one of the leading reasons you have sales funnel abandonment. They cause the […]

Jul
19
2018

Sub-domains are generally a bad idea for marketing and ecommerce. Why? Because they cause fewer sales compared to using the root domain and with a much lower conversion rate. Sub-domains cause all your other teams to work twice as hard because they now have to support 2 different websites. It makes analytics, ppc, seo, conversion […]